{"product_id":"true-skin-serum-foundation","title":"True Skin Serum Foundation","description":"\u003ch2\u003eIlia True Skin Serum Foundation \u003c\/h2\u003e\u003cp\u003e\u003cem\u003e\"\u003cspan\u003eThis foundation is super creamy and just the right amount of coverage! I get a smooth finish without looking like I have a ton of makeup up on.\u003c\/span\u003e\" -\u003cspan\u003e Dana\u003c\/span\u003e,\u003cspan\u003e \u003c\/span\u003eCredo Ecommerce Merchandising Manager, San Francisco HQ\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThis Product Is:\u003c\/strong\u003e a buildable medium-coverage serum foundation with a satin-like finish\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eGood For:\u003c\/strong\u003e all skin types including dry, mature, sensitive, blemish-prone, combination and normal\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy We Love It:\u003c\/strong\u003e Ilia True Skin Serum Foundation is a serum-infused, complexion-perfecting foundation that’s equal parts skincare and color correction. This foundation weightlessly delivers buildable, medium coverage with a luminous finish. Formulated with aloe leaf, rosehip, jojoba and marula oils, it helps to soothe skin, improve skin tone, blur imperfections and minimize the appearance of pores. Ilia True Skin Serum Foundation provides coverage is buildable: 1 pump for light and airy coverage; 2 pumps for medium coverage that’s lasting and luminous.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eShop True Skin Serum Foundation is available in 18 shades: \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSF.5 Sable:\u003c\/strong\u003e fair with neutral warm undertones\u003cbr\u003e\u003cstrong\u003eSF1 Formentera:\u003c\/strong\u003e fair with cool undertones\u003cbr\u003e\u003cstrong\u003eSF1.5 Mallorca:\u003c\/strong\u003e fair to light with neutral undertones\u003cbr\u003e\u003cstrong\u003eSF2 Tavarua:\u003c\/strong\u003e light with neutral undertones\u003cbr\u003e\u003cstrong\u003eSF3 Texel:\u003c\/strong\u003e light with neutral cool undertones\u003cbr\u003e\u003cstrong\u003eSF3.5 Corsica:\u003c\/strong\u003e light-medium with golden undertones\u003cbr\u003e\u003cstrong\u003eSF4 Bowen:\u003c\/strong\u003e light-medium with warm peachy undertones\u003cbr\u003e\u003cstrong\u003eSF5 Salina:\u003c\/strong\u003e light-medium with neutral warm undertones\u003cbr\u003e\u003cstrong\u003eSF6 Chios:\u003c\/strong\u003e medium with neutral undertones\u003cbr\u003e\u003cstrong\u003eSF7 Catalina:\u003c\/strong\u003e medium with warm golden undertones\u003cbr\u003e\u003cstrong\u003eSF8 Milos:\u003c\/strong\u003e medium with neutral cool undertones\u003cbr\u003e\u003cstrong\u003eSF8.5 Bedarra:\u003c\/strong\u003e medium with warm golden undertones\u003cbr\u003e\u003cstrong\u003eSF9 Maraca:\u003c\/strong\u003e medium to dark with neutral warm undertones\u003cbr\u003e \u003cstrong\u003eSF9.5 Bonaire:\u003c\/strong\u003e medium-dark with warm golden undertones\u003cbr\u003e\u003cstrong\u003eSF10 Montserrat:\u003c\/strong\u003e medium-dark with red golden undertones\u003cbr\u003e\u003cstrong\u003eSF11 Martinique:\u003c\/strong\u003e dark with neutral warm undertones\u003cbr\u003e\u003cstrong\u003eSF12 Kapiti:\u003c\/strong\u003e dark 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